It’s seems that everyone is offering coupons now. Look in your mailbox and your eMail inbox. Everyone is having a sale.
I recently made a purchase and the clerk said, “You don’t have a coupon?!”.
She then gave me hers. Our retailers are training us to expect a discount. Doesn’t this also say, “our prices are high?”
Here is an interesting article that discuss how coupons could be good for short term results, but how it may hurt you in the long run.