The Pope and KFC
A Marketing Consultant employed by KFC gained an audience with the Pope, and offered him a million dollars if he would change ‘The Lord’s Prayer’ from “give us this day our daily bread” to “give us this day our daily chicken.” The Pope refused the offer.
Two weeks later, the consultant offered the Pope 10 million dollars to change it from “give us this day our daily bread” to “give us this day our daily chicken” and again the Pope refused the generous offer.
Another week later, the consultant offered the Pope 20 million dollars, and finally the Pope accepted.
The following day, the Pope briefed his staff.
“I have some good news and some bad news. The good news is, that we have just received a check for 20 million dollars. The bad news is, we lost the Wonder Bread account!”
Who says marketing can’t be fun?!
We offer refreshingly different marketing solutions.
Websites | eMail Marketing | Social | Search | Graphic Design
Marketing: Retail Joke
A retailer was dismayed when a competitor selling the same type of product opened next-door to him, displaying a large sign proclaiming “Best Deals“.
Not long after he was horrified to find yet another competitor move in next-door, on the other side if his store. It’s large sign was even more disturbing- “Lowest Prices“.
After his initial panic, and concern that he would be driven out of business, he looked for a way to turn the situation to his marketing advantage. Finally, an idea came to him. Next day, he proudly unveiled a new and huge sign over his front door. It read,
“Main Entrance”!
Who says marketing can’t be fun?!
omOriginals Marketing! offers refreshingly different solutions.
Websites | eMail Marketing | Social | Search | Graphic Design
Does Your Business Really Exist? Google it!
For years it was my job (or part of it) to convince people on the importance of using the Internet for business. I don’t really do this anymore.
It’s not that I don’t still believe that the Internet is a powerful tool for marketing business, the shift is that everyone else knows it now too. Instead of me convincing people on the value of a web site, I now get to jump right in and help them harness the power of the Internet.
I recently had the pleasure of visiting with Mr. Rick Winsman, President/CEO of our local Kelso Longview Chamber of Commerce. Our subject of discussion was about all things “business and the internet”. Imagine that! Mr. Winsman expressed to me that “every business needs to be online”. He went on to say, “If people can’t find a business online it is likely that they (the business) won’t be around much longer”.
Maybe that is what happened to the Dinosaurs. ~;-)
We all know that Big Foot (Sasquatch) exists. But, does your business really exist?
Let’s find out the existence of your business with two simple questions:
1) Can people find your business online?
To find your business, let’s do some searching. Go to Google.com and get started. I recommend you take some notes on the results (digital or old school pen and paper will work). We are going to do two types of search.
A search for your “business name” and a search for your “product or service”. Type in your “business name” and hit return/enter. I typed in “omOriginals”, and I also tried “Valley Bugler”. I’m happy to say, “We exist!!”
Next click on “maps” to see if your business is on the map.
Our second search is for your keys words such as “Longview WA Marketing” or “Longview WA Newspapers”. You can do these searches without the state name, but sometimes the results show Longview, TX.
Record your results. Don’t be shocked or discouraged if you don’t show up on the first page or results for your keywords. Just be motivated to be on this page so people can find you.
[Quick Tip: To be found for your “keyword”, make sure your web site has Google content discussing your keyword. Relevant (and fresh) is the best way to receive better search rankings. For maps, you need to add a list, or edit].
I recommend you do the same searches on bing.com, yahoo.com and even facebook.com <<< wow 400 words in before mentioning facebook!
And if all of the above is over your head, then call me anyways because we can help it make sense for you.
Now to our second question.
2) What does your presence say about your organization?
Start with the basics, to make sure your information is correct and up-to-date. Then ask yourself if you’d be interested in your business (based solely on what you see online)?
Not too interesting? Then perhaps it’s time for an online marketing review. Here at the office, we are currently offering those for free. If you’re interested, please give Johnene, our awesome Administrative Assistant and Office Manager a call! She can get you on our calendar with a free review. (360)575-9839
Long Live your Business.
Make sure your business can be found AND is putting it’s best foot forward. Take advantage of today’s technology – not only to survive, but to flourish.
Oscar Myre IV is the owner and creative director at the flourishing company, omOriginals Marketing! in Longview, WA. They’re local geeks and ad designers for this paper, who have esteemed clients from all over Cowlitz County (and the nation), and would be happy to chat with you about your own online marketing goals and thoughts. They can be reached at (360)575-9839 or online @ omOriginals.com
<GeekSpeak> is also published monthly in the Valley Bugler Newspaper.
Google is @ it again.
Google is changing the the look of search. The new “Instant Preview” allows web surfers to take a look @ your website before clicking on it. I’ve seen them doing this in the past, but now it is official. I encourage you to do a google search for your web site and see how it looks to you.
If it doesn’t put your best foot forward let us know, we can help. ~:-) Here are a few links to learn more…
Article from Fast Company.
http://www.fastcompany.com/1701256/googles-instant-preview?partner=best_of_newsletter
http://www.google.com/landing/instantpreviews/
~:-)